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There is no doubt that successful brands target customers with promises that they are unique and offer different experience

But clearly what the customers ultimately wants from any product or service is value, good brand reputation and emotional connection. Consistent delivery on promises would definitely grow loyal customers and sustainable growth of the brand.

Brand Strategy Road Map

 

(But clearly what the customers ultimately wants from any product or service is value, good brand reputation and emotional connection. Consistent delivery on promises would definitely grow loyal customers and sustainable growth of the brand.)

Dr. Matilda Olori

Author Dr. Matilda Olori

Dr. Matilda is the founder of Mondial Trends, the first Growth Marketing Agency on the French Riviera, she is one of the team’s core growth marketing strategists. She is a versatile strategist with expertise in creative strategic marketing thinking with an out-of-the-box approach. When she's not auditing strategies and creatively planning the best formula for clients' success, you will find her at the beach enjoying the ocean on the French Riviera.

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